A two-person brand, marketing and launch studio at Dovecote Studio, near Burton upon Trent. From first idea to full launch. And everything after.
Spec 02 / How we work
Three jobs, in order. Come in at the start, or wherever you are. Prices on the sheet, because hiding them is daft.
Name it. Shape it. Position it.
Brand first. A brand identity on its own starts from £1,500: logo, colours, fonts and short brand guidelines. Naming, strategy and tone of voice add to it. Or have it as part of a Launchpad, from £4,950, with your website and CRM.
Build it. Set it up. Open the doors.
Launchpad from £4,950
Launchpad Pro from £9,500
Campaigns. Content. Consistent marketing.
Growth Retainer from £2,000 a month
Spec 03 / On the bench
Signs on walls, cards in pockets, sites that book the work. Brand first, then build, and you can pick most of it up.
Spec 04 / Proof
New contacts through the website. Search, ads, social, email and AI assistants, all landing in the CRM.
Of visitors from ChatGPT became enquiries, against 0.78% from organic search.
Wills enquiries from one landing page and search campaign in five months.
Job requests through the new site in its first full month, 21 from new customers.
Clicks from Google, ranking around 2nd for "butchers uttoxeter".
Named first for niche searches such as "pharmacy solicitors".
Words of service and sector content, up from 4.3k, across 16 pages.
Years combined experience. Gav has been in the trade since 1998.
Spec 05 / In their words
Their knowledge, responsiveness, energy, work rate and creative genius have been a tremendous asset to our small business. … There is no-one else we would trust with our design direction for the brand.
Gav has built a new website for The Do Club from scratch that surpasses what i imagined could be delivered.
Having worked with Gavin and his team for over 10 years, providing first class marketing support to the forefront of world motorsport, I can highly recommend his company to provide excellent support and deliver an exceptional service.
Free check / AI search
More people now ask an AI assistant who to call. Find out if it names you, who it names instead, and the three things to fix first. Free, and it takes under a minute.
Spec 06 / Who does the work
We'd rather lose a brief than take your money for something we don't believe in.
Gav
Creative director
Leading design, print and marketing since 1998. Work with Nike, HERE Technologies and Shell.
Monika
Brand, interiors and styling
30 years in retail and styling, 15 in digital brand and content, 18 in events and hospitality.
We only take on a few clients at a time, so yours gets proper attention. The people you meet are the people who do the work. And a shed load of graft.
Spec 07 / Questions
Graft Marketing is a two-person brand and marketing studio at Dovecote Studio in Hanbury, near Burton upon Trent, Staffordshire. We do brand identity, websites, your own CRM, SEO and AI search, email, social and video for small businesses across Staffordshire, Derbyshire and the Midlands.
Yes. It's a big part of what we do now. We make your website answer the questions customers ask, tidy up your listings and reviews, and add the structured data that tells AI assistants exactly who you are, what you do and where. Start with our free AI check to see where you stand.
Our prices are on the site, because hiding them is daft. Launchpad starts from £4,950, Launchpad Pro from £9,500, the Growth Retainer from £2,000 a month, and an AI search visibility audit is £750 fixed. All plus VAT.
Dovecote Studio, Dovecote Barn, Wood Lane, Hanbury, Staffordshire DE13 8TG. Visits are by appointment, Monday to Friday, 10am to 4pm. We prefer to meet face to face, and we work with businesses further afield too.
No. Graft Marketing is the trading name of Gavin Scothorn. We're not connected with any company called Graft Marketing Limited.
Spec 08 / Next step
No pitch deck, no sales team. Just Gav or Monika, a cup of tea and an honest answer. Tell us where you are and where you want to get to, and we'll tell you straight what we'd do. Or email newbiz@graftmarketing.co.uk.
